Tesla Model 3 Crowned Safest New Car in Europe for 2025 by Euro NCAP

In a surprising turn of events for Tesla, the Model 3 has been recognized as the safest new car in Europe for 2025, according to Euro NCAP tests. This accolade comes amidst a challenging start to the year for the electric vehicle giant, with delivery figures lagging behind previous years. The safety rating offers a significant positive highlight for the company as it navigates a complex market.

Tesla's Unexpected Safety Triumph Amidst Sales Slowdown

Tesla's Model 3 has achieved the top safety rating in Europe for 2025, as determined by Euro NCAP. This news provides a much-needed boost for the company, which has experienced a slower-than-expected first half of the year in terms of deliveries. While the specific details of the Euro NCAP tests and the Model 3's performance were not elaborated upon in the provided information, the headline itself signifies a major achievement in vehicle safety.

Key Takeaways

• The Tesla Model 3 has been named the safest new car in Europe for 2025 by Euro NCAP.

• This safety recognition comes during a period of slower sales for Tesla in the first half of 2025.

The Broader Context: EV Tax Credit and Sales Projections

The safety award for the Model 3 arrives as the electric vehicle market in the United States faces significant changes. The "Big Beautiful Bill," recently passed by the House of Representatives and set to be signed by President Trump, will effectively end the $7,500 EV tax credit on September 30, 2025. This impending deadline is expected to create a surge in EV purchases over the next three months as consumers rush to take advantage of the credit before it expires. Tesla, with its high volume, is poised to be a major beneficiary of this temporary demand spike.

Tesla's current delivery pace for 2025 is approximately 1.4 million vehicles, a decrease from the 1.8 million cars delivered in each of the past two years. Historically, the second half of the year has been Tesla's strongest for deliveries. The company's top three quarters for deliveries include:

• Q4 2024: 495,570 vehicles

• Q4 2023: 484,507 vehicles

• Q3 2024: 462,890 vehicles

To capitalize on the expiring tax credit and boost sales, Tesla is considering various incentives, such as 0% APR, special leasing or financing options, and even temporary free color upgrades (like Red, White, and Blue in celebration of Independence Day). These strategies, combined with the Model 3's new safety accolade, could significantly impact Tesla's sales performance in the latter half of 2025.